Idahoan Foods

Food Styling & Recipe Development with The Brandon Agency in Augusta, GA

Over five months with Idahoan Foods, I worked as the assistant food stylist for their mashed potato line, creating visuals for commercial, website, and social media campaigns. Partnering with The Brandon Agency, we shot in various locations and even collaborated with NASCAR driver Hailie Deegan. Highlights included styling a full Thanksgiving feast, a creative mashed potato bar, and a whimsical miniature ski slope sculpted entirely from mashed potatoes. The role also involved recipe creation, ensuring each dish was both visually irresistible and true to the brand’s flavor and quality.